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My Work

Here are some samples of the work I've done.

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The HERO Campaign

I'm currently an intern The HERO Campaign. HERO is a New Jersey-based (though not limited to) anti-drunk driving campaign that promotes John’s Law and other drunk driving prevention programs. Thus far, I have created a wiki page for an internal board committee for a 10th year anniversary dinner. I help them with their technological and social media needs as well as any PR needs they might need.

    News Release about coin drops at Wawa stores that will go directly to the HERO Campaign

    News Release about the Designated Hero contest winner

    I also emailed news releases to editors that received media coverage For example, the Cape May County Herald picked up the news release.

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Suasion Communications Group

Currently, I am interning at Suasion Communications Group. Suasion is a communications firm that caters to the tourism and hospitality industry. Suasion’s award-winning public relations efforts include major tourism accounts such as Wildwood, NJ and Haddonfield, NJ. Thus far, I have created and edited documents for the firm's multiple social media sites. I have also edited multiple documents for its clients including articles that will be going up on websites and news releases. I have also done a lot of research for the firm for their clients. I archive press clippings for both the firm and its clients. I am also comfortable with Vocus and its applications.

Note: Most of these are just first drafts that were edited further and sent out to media outlets.

    News Release about Concord Suites in Avalon, NJ

    News Release about events happening on Memorial Day Weekend in the Wildwoods

    News Release about Morey's Piers winning a Governor's Tourism Award for its marketing campaign

    News Release about upcoming events in the Wildwoods, NJ for summer 2010

    News Release for a second printing of a book about casino gaming Atlantic City, NJ

    News Release for a very popular beach soccer event in the Wildwoods in front of Morey's Piers

    News Release for an ALS bike ride event taking place in Wildwood and ending at Morey's Piers

    Media Advisory for the new attraction that will be unveiled at Morey's Piers over Memorial Day Weekend 2010

    News Release for Spring Fashion in Haddonfield

    News Release for an event

    News Release for Suasion Communications Group announcing its partnership with Haddonfield, NJ

    Media Advisory for the Boardwalk Classic Tournament in Wildwoods, NJ

    Media Advisory for Haddonfield, NJ's annual Sidewalk Sale

    Photo Caption for the brand new basketball courts at the Wildwoods Convention Center

    Facebook blurb that was written for our Facebook page

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Blacksburg Health and Fitness at the Weight Club

We were put in charge of creating and formalizing a new program at the Weight Club that caters to people with special needs. We researched local programs, doctors and what other programs across the country were doing. We applied that to our program. Once we gave the program a name—The Spotter's Program—we created a logo, brochure, application and a doctor's kit that would be distributed to local doctors and organizations. Aside from the Brochure and Fact Sheet, all of the contents of the doctor's kit and applicable research is in the Campaign Plan.

    Campaign Plan

    Brochure PDF

    Fact Sheet

    Logo

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Liberty Hose Fire Comapny

For their 6th annual car show, I was asked to design and write the brochure to hand out to people who sponsored trophies. There were about 250 brochures printed, and all were distributed.

    Brochure PDF

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SPV USA Records

Aside from the clerical and mailing duties, I updated the music label's and some bands' MySpace pages and created a Ning site for the label. I also was featured on the SPV podcast.

    SPV Ning Website

    Web page containing my podcast (Part 1)

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Murphy's Kids (band)

I helped local Virginia-based reggae/ska band, Murphy's Kids, create a media kit featuring a news release, backgrounder, fact sheet and other assorted media. Here are the news release, fact sheet and backgrounder from the media kit.

    News Release

    Fact Sheet

    Backgrounder

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Planet Blacksburg

Aside from brainstorming some basic public relations ideas/tactics, I wrote features and entertainment stories for the student-run website.

    Article about getting a first tattoo.

    Tim Westergren CEO and Founder of Pandora.com, Interview

    Entertainment Editorial

    Concert Preview

    Concert Review

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Graphic Design Work

I took a class where we concentrated on creating documents for print. Here are a few samples of projects that I (and sometimes a group) have completed.

    World War Z Book Cover PDF. I had to re-design a book cover. I chose Max Brooks's World War Z.

    Carrie Underwood-Carnival Ride Booklet PDF. As a group we had to re-design a CD insert booklet; we chose Carrie Underwood's Carnival Ride.

    URI Cover PDF. We had to design a theme for the book and cover for the Undergraduate Research Institute for the College of Liberal Arts and Human Sciences at Virginia Tech. This is just a small sample from the cover.

    Business Card Front PDF. Business Card Back PDF. I had to create an identity package. I created a mock record label. It's supposed to be a two-sided business card.

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To Organizations.

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